Mcdonalds

Get peeling for that winning feeling





 We helped turn the nation into true peelievers with the launch of 'Get peeling for that winning feeling', our 2018 campaign for McDonald's Monopoly.

As well as the big idea, print, packaging, social and all the usual trimmings, we also developed a Valentine's Day post that went viral, a conga line of chicken nuggets that danced their way across Snapchat, a twitter branded emoji and a suite of social content that has reached over 25.1 million people on Facebook alone.

Our campaign was picked up by Unilad, Unidays
and Ladbible, and was featured by numerous publishers including the Mirror, Sun and the METRO, prompting articles like this one



Cargo Collective 2017 — Frogtown, Los Angeles